nina reichenberg
FCBH_PFZ_Covid_Doodle_Iceskating_visual3.png

Pfizer: The Doodles

Shortlist at the 2024 Clios
While the subject of COVID-19 disappeared from headlines, we needed to find a way to keep it in everyone's minds, helping the public the understand how much of a need there is to remain protected.

We decided to take the iconic Pfizer blue bandage and create a series thats visually just as iconic. Each one fits perfectly into the everyday busy lives of the public. With the messaging that’s just as easy to incorporate the COVID-19 vaccine into their lives as well.

The Doodles

Shortlist at the 2024 Clios
While the subject of COVID-19 disappeared from headlines, we needed to find a way to keep it in everyone's minds, helping the public the understand how much of a need there is to remain protected.

We decided to take the iconic Pfizer blue bandage and create a series thats visually just as iconic. Each one fits perfectly into the everyday busy lives of the public. With the messaging that’s just as easy to incorporate the COVID-19 vaccine into their lives as well.